Vodafone Idea at IMC

GPJ India’s collaboration with Vodaphone Idea at the India Mobile Congress is a study of how to cut through the clutter of generic stall designs to create a cool, crowd puller experience zone. To depict Vodaphone’s TurboNet 4G solutions in a 312 sqmt space, we converted every corner into a futuristic, digital experience zone around the theme of ‘speed’ that complimented Vodafones’ speedy telecommunication solutions. These included; a connected mobility zone, 5G AR slice gaming showcase, holographic karaoke, smart temperature control console and more. Thus delivering a stall design where attendees experienced a solution instead of simply observing it.