Global Capability Centre
Blog

Global Capability Centre

India has 1,800 GCCs, presenting a remarkable frontier for talent and brand innovation. India’s Global Capability Centre sector is one of the most vibrant workforce success stories in the world. More than 1,800 GCCs operate across the country, employing over two million professionals, contributing $64.6 billion to the economy, and representing 40 percent of the …

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Jeep Cherokee Reveal: Experiential Marketing
Automotive

Jeep Cherokee Reveal: Experiential Marketing

Jeep did not hold a press conference for the 2026 Cherokee. GPJ built a walkable heritage and a floating Camp Jeep course. What SUV launch events and ride-and-drive programmes in India should take from Brooklyn.

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INFINITI Shanghai 2025: Auto Expo Experiential Marketing
Automotive

INFINITI Shanghai 2025: Auto Expo Experiential Marketing

GPJ’s auto expo experiential marketing for INFINITI at Auto Shanghai 2025 turned the theme “The Power of Nature” into a multi-sensory automotive exhibition for the high-profile launch of the all-new QX80 flagship SUV. Cloud-inspired architecture and synchronized LED floor and wall content made the stand the brand, not a backdrop for it. A landmark vehicle …

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